▲开业盛宴

The new Bulgari store designed by Peter Marino is a re-styling of the shop opened back in 1989 in one of the most strategic locations in Manhattan, on the corner of 5th Avenue and 57th Street, occupying very impressively 308 square meters of the outer façade of the Crown Building, a true landmark of New York.

        由美国知名设计师Peter Marino设计的纽约第五大道宝格丽旗舰店在2017年10月重新对外营业，这家店最初于1989年设计完成，建筑占地面积为308平方米，是曼哈顿区实至名归的地标。

Following and evolving the architectural elements of the house of Bulgari, and the flagship store in via Condotti in Rome, the Manhattan boutique draws on a timeless yet contemporary vision of Rome, combined with the integration of original details of the early 20th century.

        这座曼哈顿精品店汲取宝格丽之家和罗马孔多蒂街演变的建筑元素，呈现出“浪漫都市”——罗马那种不朽而又现代的氛围，并且融入20世纪初期意大利原汁原味的设计细节。

▲设计师Peter Marino介绍项目

The entrance door is the reproduction of the iconic Condotti door of 1930, completed with the hand crafted replica of the lantern hanging over the entrance of the Roman flagship store.

       精品店大门是1930年具有代表性的孔多蒂门的再现，而悬挂在门头上方的纯手工吊灯是罗马旗舰店吊灯的仿制品。

The Aura Proportion design of the portal, recalling the Baroque architecure of Borromini in Rome, features in all the windows of the shop.

        入口的环形对称设计让人想起了意大利建筑师波罗米尼的巴洛克建筑，店面的整个橱窗都是这样的设计。

On the exterior is a mesh inspired by the design of a heritage bracelet’s clasp from the 30s. The ‘rosetta’ motif, is reproduced on the facade in 1980 bronzed flowers, hand-made in Italy and completed with the same number of lights that can be used to create spectacular effects in countless combinations.

        室外橱窗网状物设计灵感来自于上个世纪30年代传承的手镯扣环。Rosetta主题运用20世纪80年代的铜制花纹在外墙面上得以体现，意大利纯手工制作并以灯亮的光线照射，数不胜数的排列营造出令人惊叹的效果。

On the inside, the layout is reminiscent of Italian theatres. The mezzanine floor a balcony, like a typical theatre box, where shoppers can marvel at the colours and geometries of all architectural elements defining the space as well as the jewellery.

        室内空间的布局是对意大利剧院的回忆，中层楼阁的阳台就像是一个典型的剧院盒子，购物者可以漫步在所有建筑元素的色彩和几何形体之中，以便区别空间和珠宝。

In the main entrance room, a star-patterned white Lasa marble mosaic on the floor welcomes the visitor and two oval shaped counters in light galvanized iron, inspired by the renowned Italian architect Carlo Scarpa, are an invitation to browse the shop and to explore Bulgari’s most iconic collections.

        精品店的主入口房间，位于地面的上的一个星形大理石马赛克格外显眼，两个用亮色的镀锌铁制椭圆形柜台设计灵感来自著名意大利设计师卡洛·斯卡帕(Carlo Scarpa)，探索之旅从此展开。 

On top of them, two chandelier by the Italian architect Gio Ponti, enlighten the product and the atmosphere. From the main area, the client can access more intimate and warm spaces, all echoing a special atmosphere, for an immersive and multifaceted Bulgari experience.

The Accessories area is a tribute to the 70’s and to the Italian designers of this vibrant decade, such as Scarpa and Mangiarotti. The VIP Area on the mezzanine floor evokes the charm of the Salottino Taylor, the lounging room at via Condotti in Rome, where the Hollywood actress spent many hours escaping from the paparazzi through a secret door of the Palazzo, leading her directly to Bulgari.

In this space, the atmosphere of the 1960s is recreated by vintage armchairs inspired by Osvaldo Borsani, coffee tables in onyx and rich carpets.

设计师: Peter Marino

客户: Bvlgari宝格丽

完工时间: 2017年12月

项目地: 纽约, 美国

Edit by Designwire